March 26, 2021
The Latest From NORRA

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Yokohama Thrilled To Be Back In Baja With The NORRA Mexican 1000, Presented By Method Race Wheels!

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Offers Two Racers Programs in 2021!

Agua Dulce, CALIF. – Everyone is anxious to get back to racing in Baja, and Yokohama Tire is no exception. Title sponsor of the NORRA Mexican 1000, their long history in off road racing is a perfect fit for NORRA who “Honors The Past While Forging The Future.” Many of the restored race cars running with NORRA are on Super Digger III’s to remain faithful to their originality. Most choose Yokohama tires for pure performance reasons. Accomplished NORRA racers like Boyd Jaynes and Brian Godfrey, Jim and Lisa Greenway, Justin Lofton, Wayne and Kristen Matlock, and Bob Lawrence all race on Yokohama tires because they deliver the traction, and durability needed in such challenging conditions.

“We’re thrilled to be back racing in Baja as the title sponsor of the Yokohama NORRA Mexican 1000 for the fourth consecutive year,” said Drew Dayton, Yokohama Tire’s motorsports manager. “The fans and racers are really enthusiastic because it’s a fun, classic-style Baja rally. We’ll be supporting Team Yokohama members like team Caballo Del Diablo and Justin Lofton. Teams will be competing on various GEOLANDAR tires, from the A/T G015, X-AT and M/T G003, to race-specific products like Super Digger III and MT-R.”

The Super Digger design has stood the test of time since the 1980’s, as it is still manufactured today along with the entire line of Geolander tires for everything from UTV’s to Trophy Trucks, and Ultra4 rock racers. Whether you are racing, recreating, or commuting to work, Yokohama has a tire for your vehicle, and intended use. The Yokohama racer program for NORRA has 2 avenues.

The first is the purchase program. Buy 3 tires, Get 1 free! Contact Gina Witter or Bob Root at Trackside Performance to place their orders. Trackside Performance, 20612 Cañada Road, Lake Forest, CA, 92630. Phone: 949-589-5394. or log onto www.tracksideperformance.com

The second program is Contingency for Podium Finishers. Winners of each class with at least 5 entries will receive $1000, and 4 tires. Second place will receive $500, and 2 tires. Third place will receive $250 and one tire. To be eligible for the Yokohama Contingency program, click the link below, download the registration packet and submit via mail or email as directed.

2021 YOKOHAMA MEXICAN 1000 CONTINGENCY PROGRAM REGISTRATION - CLICK TO DOWNLOAD!

Known as “The Happiest Race On Earth!” The NORRA Mexican 1000 is entirely about having fun and creating memories that will last a lifetime. Competitors experience challenging terrain, and the most stunningly beautiful Baja scenery. After each day of racing, there is enough free time to experience Baja with your friends and family. Each location has its own unique charm and character. There is no better way to experience Baja than at the Yokohama Mexican 1000. To learn how you too can join in on the fun go to www.norra.com. There you will find information about the race, its history, and what it takes to compete. If you have a race car, motorcycle, utv, or even a well-equipped daily driver, NORRA has a class for everyone. Check it out today!

###   "The Happiest Race On Earth!"   ###